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Developments in Strategic Planning

28JulyMatt CohenProfessionalassociation, mls, strategy

A Review of the Latest Approaches and Best Practices Clareity is continually looking for best practices and new ideas in strategic planning. We look at case studies of what the great strategic consulting specialists have done; examine what is being read by business leaders in such publications as the Harvard Business Review; survey the

Off-MLS Transactions – Method for Local Evaluation

17MarchMatt CohenProfessionalmls

Members Need to Understand Potential Consumer Harm Two years ago, at Clareity’s MLS Executive Workshop, MLSListings (the 16,000 member regional MLS serving the greater San Jose area) presented its study of Off-MLS Transactions, evaluating how common the practice was in their market and demonstrating the economic harm caused to consumers. At the 2014 MLS

Subscriber Experience: Core to MLS Success

13MarchMatt CohenProfessionalmls

Following is a small snippet of one of the sessions from Clareity’s 2014 MLS Executive Workshop: As an MLS, how do you create subscribers who are passionately attached to you – loyal fans and advocates – subscribers who are emotionally engaged in wanting you to succeed in all that you do? Can you imagine

National MLS, Whatever That Is

4FebruaryMatt CohenProfessionalmls

If We Don’t Define Our Terms, We Will Talk Past Each Other “Should there be a National MLS?” is a question that is often repeated in the real estate industry—and it never should be asked again in that manner. As my funny Facebook friend Nobu Hata said the other day, whenever that question is

Beating the Drum in 2014

21JanuaryMatt CohenProfessionalmls, technology

Professionally, I tend to operate in the background over long time-frames, and I’m happy with the improvements I’ve been able to make with that level of influence. But there are some issues on which I’ve been waiting too long for change, no matter how long I’ve been beating the drum. So, I’m going to